I chat with a lot of young people (18-24 years old) that want to start their first business (and judging by my inbox, a lot of you read this newsletter 👋).

One of my favorite business strategies is: Don’t mess it up.

Every entrepreneur eventually finds themselves in what Paul Graham calls The Trough of Sorrow.

Someone should go build this business.(And cut me in for 5% 😉)

Being a beginner is an absolute blast. No expectations.No massive performance goals. No pretending you have it all figured out. Just pure: “Alright… let’s see what happens.”